Fashion

Louis Vuitton Opens First US Standalone Men’s Store In Miami

What was meant to be a celebration of the opening of the first freestanding Louis Vuitton men’s store in the United States became a tribute when men’s artistic director Virgil Abloh suddenly passed away just before. The Spring-Summer 2022 Fashion Show—Abloh’s first US show for the brand—was also his last, a magical and solemn event that culminated with a red paper plane and “Virgil was here,” etched on the Miami skyline.

The Louis Vuitton men’s store in Miami’s Design District is the first standalone store in the United States, and the second worldwide after Tokyo, where they opened the Shibuya store in 2020. Located on the corner of 39th Street and 1st Avenue, the store’s all-white aluminum façade was based on Marcel Wanders Studio’s “Diamond Screen”—a reinterpretation of the Maison’s monogram and the cane-work of its original trunks, with the palette paying homage to Miami’s modernism.

Inside, the 3,586-square foot space offers a refined industrial interior with exposed concrete, adorned with millwork and bespoke furniture. A twisting staircase connects the first and second floors of the store, its monolithic quality nodding at the city’s modernist character while its blue leather handrails evoking the Miami waterfronts. Honoring its Design District location, the store features temporary spaces, characteristic statues, and a number of works by local artists, including a wall-covering pattern by Michelle Weinberg installed in fitting rooms, and elevator artwork hand-painted by Captain Casual.

The store features the complete line of the Maison’s métiers for men, including ready-to-wear, shoes, accessories, watches, and fragrance, as well as Miami men’s store exclusives which include a chain link necklace, a skateboard with graffiti logo, and the LV Runner Tatic sneaker.

Objets Nomades

Louis Vuitton has also expanded its Objets Nomades collection by transforming its Miami Design District store (now known as the women’s store) into an immersive Objets Nomades installation curated by Patricia Urquiola on the third floor.

The new Objets Nomades on show include Campana Brothers’ Merengue, Raw Edges’ Cosmic Table, Marcel Wanders’ Petal Chair, Studio Louis Vuitton’s Totem Lumineux, and the debut of Beijing-born designer Frank Chou’s Signature Armchair and Sofa. Its graceful, flowing arches inspired by terraced fields in Yunnan, and desert stock formations in Arizona’s Antelope Valley, is the first Objet Nomade specifically designed for exterior use and is covered in the colorful “Brio” fabric by Italian brand Paola Lenti.

The women’s store’s façade is temporarily wrapped in a jubilant burst of woven colors, patterned after a new Objet Nomade by the Campana Brothers.

The Louis Vuitton men’s store is located at 3910 NE 1st Ave, Miami, Florida

The Louis Vuitton women’s store is located at 140 NE 39th Street, Miami, Florida


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